ZTE has announced that it has got a record 2.5 million pre-orders for the new Z5S and Z5S mini smartphones from its premium smartphone brand Nubia. These orders have been placed on JD.com, which was the only retailer reportedly taking pre-orders for these smartphones.
Announced last month, Nubia Z5S and Z5S mini are currently being sold starting RMB 1,999, and RMB 1,499 respectively in China.
“The favorable market response to Z5S and Z5S mini surpassed a sales record previously set by Xiaomi, and affirms the strong potential of nubia’s online-based sales and marketing model. The two new smartphones were designed using consumer feedback garnered by nubia and JD.com in a C2B (consumer to business) approach to deliver a customer-defined user experience,” ZTE noted in a press release.
Here is a quick recap of Nubia Z5S and Z5S mini
Nubia Z5S: 2.3GHz Snapdragon 800 quad-core processor, 5MP front camera, 13MP rear camera, 5-inch 1080p LCD, 2GB of RAM, 2300mAh battery, Android 4.2.2, IR blaster, SlimPort
Nubia Z5S Mini: 4.7-inch 720p IGZO display, 13MP rear camera, 5MP front camera combo, microSD expansion, 1.7GHz Snapdragon 600 processor, 2000mAh battery, Android 4.2.2