Online retailer Snapdeal has announced that it has partnered with telecom operator Aircel to offer data benefits to the buyers of data-enabled phones on its website. For a limited period, the consumers, who will buy a data-enabled phone or smartphone from Snapdeal.com, will get 3 GB of free 3G/2G data from Aircel for a period of 3 months.
The retailer will give a promo code to such buyers, which can then be redeemed by these buyers for free data.
Full press release below
Snapdeal.com and Aircel enter into a strategic partnership
New Delhi, March 10, 2014: In order to make online shopping experience more exciting and valuable, India’s largest online marketplace, Snapdeal.com has partnered with Aircel, one of India’s leading telecom operators, to offer a lucrative deal for customers. This is a limited period offer where for every Data enabled phone bought via Snapdeal.com, customers will get upto 3 GB of free 3G/2G data from Aircel for a period of 3 months.
Tony Navin, VP – Business Development, Snapdeal.com commented on the alliance saying, “We want to give e-shopping enthusiasts more reasons to buy from our site. Our alliance with Aircel brings an offer that is unbeatable in the offline or online space. Smartphones are bought for a great browsing experience amongst other features and Snapdeal along with Aircel is providing an avenue for Smartphone customers to experience hassle free browsing at 3G/2G speeds, free of cost.”
Anupam Vasudev, Chief Marketing Officer, Aircel, said, “The growth of Indian telecommunication sector is highly driven by emerging new technologies and changing consumer behavior. With online shopping emerging as an easier, faster and more effective way of shopping for customers, we are delighted to partner with Snapdeal.com, a leading online shopping platform. The intent of this partnership is to increase data penetration and usage amongst our user base, specially the youth. We are confident that Aircel’s innovative data offerings coupled with Snapdeal.com’s robust online channel and reach will help us provide a holistic experience and great value for money to our customers.”
Customers can redeem this exciting offer on 2G/3G data from Aircel for a period of 3 months – free of cost. This offer will be redeemable by the customers through a promo code. Aircel subscribers new or existing will have to send these promo codes to a short code of Aircel (i.e. 121). This promo code will be shared by Snapdeal to their customers whenever a handset is purchased from their website, during the promo period.