Korean smartphone maker LG on Tuesday announced the launch of its L Bello smartphone in the Indian market. The phone has been priced at INR 18,500 and is now available across the country at major retailers.
“The new L Bello smartphone of the L-Series family offers users uncompromising performance that is combined with the device’s premium design. The L Bello is the perfect choice for budget-conscious young people who are active users of social media. The L Bello presents the most practical and convenient user experience in the mid-tier smartphone market. We hope to see this powerful and affordable device lead growth in the Indian mass consumer market with an exceptional margin,” said Amit Gujral, Marketing Head, LG Mobiles India.
This L-series smartphone features a 5-inch FWVGA display, 1.3GHz quad-core processor, Android 4.4 and 2540 mAh battery. In addition, the phone packs 1GB of RAM, 8GB of internal storage and microSD card slot. The L Bello also comes with 8MP rear camera with LED flash, 1MP front shooter and 3G connectivity.
According to LG, L Bello comes pre-loaded with its software enhancements like Gesture Shot, Touch & Shoot, Knock Code and Smart Keyboard. It will be released in White, Black and Gold colour options.